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Olive Oil Formula products are beneficial for all hair types, however Olive Hairdress and Gro Therapy are items specifically formulated for dry, coarse hair that needs special attention and moisture.

Palmer's Olive Oil Formula Gro Therapy and Olive Hairdress condition hair, but are meant to be left on the hair/scalp until the next shampoo. Olive Oil Formula Replenishing Conditioner and Deep Conditioner are in-shower conditioning treatment to be used on shampooed hair while still wet, to be rinsed out within several minutes of application.